Source: Recode, 8th June 2016
Note - what i wonder about this is whether people actually download apps to new devices any more. When I got a new phone I tapped it to my old one, and then it replicated the apps. But I'm not sure whether it downloaded these apps again from the app store, or just transferred them across. If it just transferred them across then app downloads will fall, as the number of people getting smartphones for the first time falls.
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