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Source: Data from Bluefin, reported by AdAge, 6th February 2012
Note - The count is for comments made within 45 minutes of the ad airing
dentsu 2022 Media Trends
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I love the smell of data in the morning! Interesting and surprising statistics about digital media and devices. Compiled & curated by Dan Calladine, Dentsu - dan.calladine@dentsu.com - All views expressed are my own. Please email me if you have any queries, amendments or suggestions. Follow me on twitter - I'm @dancall
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About Me
Sources and Attribution
Please feel free to use any of these stats as you see fit, but please credit the original source and Digital Stats if possible. I'd also love to see any examples of presentations using the stats!
Popular Posts
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Source: Ofcom's Communications Market Report, August 2015 Full report here All charts here -
"In 1980, McKinsey & Company was commissioned by AT&T (whose Bell Labs had invented cellular telephony) to forecast cell phone ...
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"Young adults are the most avid texters by a wide margin. Cell owners between the ages of 18 and 24 exchange an average of 109.5 messag...
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The US is the most active country, and London is the most active city: Source: Exploring the Use of Twitter Around the World, Sysomos, Janu... -
Update - It's now 2,400 tweets per day (Aug 2014) "Current Twitter limits The current technical limits for accounts are: Direct...
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EU5 - 45.2% UK - 52.6% France - 41.4% Germany - 38.2% Italy - 44.4% Spain - 52.5% Source: Data from comScore, reported in a press rel...
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Time spent to reach 50 million users "Radio: 38 years TV: 13 years Internet: 4 years iPod: 3 years Facebook: 2 years In 1984 ther...
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" Twitter is big. With over 140 million active users, and 340 million Tweets per day, the social network is one that brands cannot igno...
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Click to enlarge Source: Ipsos Mori data, reported by The Wall blog, 10th July 2012 Note - See the original data for demographics ... -
Click to enlarge Source: Photos & Videos as Social Currency Online, Pew Internet & American Life Project, 13th September 201...
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My Blog List
Followers
Good Stats Sites
- AdDuplex Windows Phone Stats
- AdMob - Mobile Data
- Adobe Digital Index
- AppData - Stats on Top Apps in Facebook & Elsewhere
- Browser Market Shares from Hitslink
- Browser Stats from Statcounter
- comScore Datamine
- Desktop Vs Mobile Access
- Distimo App Stats
- European Travel Commission New Media Trend Watch
- Facebook App Stats
- Facebook Official Statistics
- Facebook Page Stats
- Facebook Top Countries (Social Bakers)
- FactBrowser - a good digest of stats
- Famecount - most popular companies, people etc on Facebook, YouTube & Twitter
- Flash Player Penetration
- Gigatweet - the number of tweets sent
- Global Broadband Speed Statistics
- Global Web Index
- Google / Ipsos mobile chart maker
- Google Official Stats
- Google UK's internet stats
- Google's Think Insight Facts
- IMRG - Internet Commerce Stats
- Insights MENA
- Internet World Stats - Good for the basics
- IT Facts
- ITU Stats - standard stats on all main markets
- Kantar World Panel ComTech - OS Shares
- Mailchimp Email Benchmarks
- MobClix - stats on mobile apps
- MobiForge - lots of mobile stats
- Mobile App Stats
- Mobile Browser Share Stats by Country
- MobiThinking's Global Stats Digest
- Open Strategy
- Opera State of the Mobile Web
- Pew Internet - Good US Reports
- Pinterest Stats from Repinly
- Royal Pingdom - The Internet in 2011
- SimilarWeb - Free Site & App Stats
- Social Bakers - Facebook Stats
- SupplyGem - Internet Usage Stats
- Technorati - State of the Blogosphere
- The Internet in Real Time
- TNS Digital Life
- Top Apps on iTunes
- Twitterholic - the most followed twitter users
Blog Archive
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2012
(642)
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▼
February
(59)
- The over-supply of mobile ad inventory
- The most-followed brands on Pinterest
- 25% of Groupons purchased in December were bought ...
- There were 3.4m comments in social media about the...
- Advertising accounts for less than 50% of the FT's...
- 850,000 Android devices are activated every day
- Taobao reportedly accounts for half of all package...
- 'Up to' 70% of UK smartphone users have never look...
- eCommerce levels for European countries in 2011
- US Smartphone penetration by age and income
- Apple sold more iOS devices last year than Macs in...
- Eventbrite has sold 50 million tickets
- Twitter has 500m registered users
- Mobile operators lost an estimated $14bn in 2011 d...
- The impact of film piracy increases the longer the...
- Nearly 260,000 iOS apps were launched in 2011
- Shopping behaviour of people who research purchase...
- Digital music sales account for more than 1/3/ of ...
- Apple generated almost 20% of all US consumer elec...
- Zynga has 240m monthly active users
- Offline advertising spend grew 13% in China in 2011
- There are estimated to be more than 300 companies ...
- 41% of ad-related searches during the Super Bowl c...
- Twitter employs 'about 900 people'
- There are more than 800 online dating sites in the UK
- The 2012 Grammy Awards was the most social TV even...
- The iPad accounts for 88% of US tablet traffic
- The number of 'internet only' TV homes in the US r...
- Super Bowl advertisers achieved over $11m value in...
- American brewer New Belgium estimates that its Fac...
- Nike's TV & press advertising budgets in the US ha...
- Smartphone shipments rose 55% Y-o-Y in Q4 2011
- Android has nearly 60% share of shartphones among ...
- Unilever's digital campaigns yield 'over $3 in rev...
- 77% of young people use a smartphone to help decid...
- Amazon have 22% of the home entertainment market i...
- Chinese gaming platform Mobile QQ Game Hall has ov...
- Apple's iPhone business makes more revenue & profi...
- Pinterest has over 11m monthly visitors in the US
- Super Bowl 2012 broke TV viewing records with an a...
- Smartphone shipments exceeded PC shipments in 2011
- David Beckham's H&M Super Bowl ad had 109,000 comm...
- US eCommerce levels & growth rates 2007-2011
- The 5 most viewed Super Bowl 2012 ads online
- A digest of Super Bowl stats
- The 2012 Super Bowl saw a peak of 12,233 tweets pe...
- Nearly half of the advertisers in Super Bowl 2012 ...
- Facebook has 845m active users
- Google's mobile search volumes doubled Y-o-Y in De...
- LivingSocial made a net loss of $588m in 2011
- Facebook accounts for 28% of online ad impressions...
- "Several hundred" YouTube partners made more than ...
- Mobile phone shipments for full year 2011
- The New York Times has 390,000 digital subscribers
- Facebook's ad revenue increased by 69% in 2011
- Netflix 'streaming' subscribers watch an average o...
- One of Justin Bieber's Tweets in January 2012 had ...
- More than half US adult mobile phone owners used t...
- Pinterest drives nearly as much referral traffic a...
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▼
February
(59)
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