"Filipinos doubled the number of text messages they sent last year to an average of 1 billion daily, industry data showed on Tuesday.
The Philippines is one of the prolific text messaging centers of the world with even the central bank governor sending monetary policy statements via mobile phone and an increasing number of consumers using their handsets for banking and bill payments."
Source: Reuters, 4th March 2008, citing the Philippine Long Distance Telephone Co. (PLDT)
dentsu 2022 Media Trends
2 years ago
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